Winner of Gold, Silver and Bronze at the PromaxBDA awards, I wrote these ads to whet the appetite of reality TV lovers everywhere watching FOXTEL’s Lifestyle you channel. They were just a little taste of how a new impostor wife…
Tag: ads
National Gallery of Australia – 25th Anniversary
During my time as Creative Director in Canberra we created this national campaign to celebrate the 25th anniversary of the NGA. It was also the perfect opportunity to feature the breathtaking collection of artists within its walls. Using the work…
Schick – Neck
Dramatising the perils of an inferior shave across a double page spread gained plenty of attention for Schick Shaving Foam and Gel including merit from award shows.
TransTV Digital – Train
Back in 2006 Canberra’s TransAct wanted to tell Canberrans that their product TransTV Digital had the edge on Foxtel with Video on Demand, unlike Foxtel viewers didn’t have to wait for a session time to begin. Our brief was to…
‘Decoy’ Wild Turkey Bourbon
Here’s one of my first ads created while at Young & Rubicam Adelaide, it ran for over fifteen years during sporting occasions because it always cracked up the pub and spiked orders for Wild Turkey. Years later working with Campari…
TAB – #jointeamboban
The Championships 2014, the richest racing event in Sydney and the pinnacle of the Sydney Autumn racing Carnival. Over two weekends the best trainers, jockeys and the greatest horses from around the world congregate at Royal Randwick Racecourse to take…